Tuesday, October 7, 2008

The Return of Happy Hour

In these times of economic turmoil, it seems more businesses are turning to the age-old 'Happy Hour' to increase traffic during the slow afternoons. Whether you're in the mood for cheap ale or half-priced burgers, chances are you can find a business offering it. Even some services are being offered at tremendous discounts in mid-afternoons.

Aside from the aesthetics of its name, Happy Hour — or hours in some cases — offers the win-win advantages this country so desperately needs at a time like this. Consumers are able to save money on products and services they may need or want while businesses experience an uptick in business. With so many small businesses treading the ever finer line, this could be the difference between success and failure.

At Wildfire, we don't do Happy Hour. I'm sorry if you were expecting something else.

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